Foot Models

A DigitalNZ Story by Courtney Johnston

There is something delightfully clunky about homegrown advertising that I find endlessly appealing.

models, pretty girls, shoes, uncomfortable poses, stockings, knickers

Image: Man modelling shoes

Man modelling shoes

Alexander Turnbull Library

Image: Woman modelling dress & shoes

Woman modelling dress & shoes

Alexander Turnbull Library

Image: Female model holding a shoe

Female model holding a shoe

Alexander Turnbull Library

Image: Model with Flexile shoes

Model with Flexile shoes

Auckland Libraries

Image: Model with Flexile shoes

Model with Flexile shoes

Auckland Libraries

Image: Publicity photograph for a shoe company

Publicity photograph for a shoe company

Museum of New Zealand Te Papa Tongarewa

Image: Woman modelling stockings

Woman modelling stockings

Alexander Turnbull Library

Image: Nylon stocking on model

Nylon stocking on model

Alexander Turnbull Library

Image: Nylon stocking on model

Nylon stocking on model

Alexander Turnbull Library

Image: Pair of legs modelling seamed stockings

Pair of legs modelling seamed stockings

Alexander Turnbull Library

Image: Pair of legs modelling seamed stockings

Pair of legs modelling seamed stockings

Alexander Turnbull Library

Image: Advertisement for Sheer stockings

Advertisement for Sheer stockings

Alexander Turnbull Library

Image: Woman modelling socks & sandals

Woman modelling socks & sandals

Alexander Turnbull Library

Image: Publicity photograph for Bonds Hosiery

Publicity photograph for Bonds Hosiery

Museum of New Zealand Te Papa Tongarewa

Image: Woman modelling dress & shoes

Woman modelling dress & shoes

Alexander Turnbull Library