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Ribena. For maximum nutritional benefit, discard contents and eat waxed cardboard container. 30 March, 2007

Ribena. For maximum nutritional benefit, discard contents and eat waxed cardboard container. 30 March, 2007
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About this item

Title
Ribena. For maximum nutritional benefit, discard contents and eat waxed cardboard container. 30 March, 2007
Content partner
Alexander Turnbull Library
Collection
TAPUHI
Description

The cartoon shows a waxed cardboard container of Ribena, a blackcurrent drink purported to be high in Vitamin C. The words on the cartoon are those which on the package describe the contents. In this case the buyer is advised to eat the waxed cardboard container for maximum nutritional benefit. Refers to a case of false advertising by Glaxo uncovered by two schoolgirls in a science fair project. Glaxo was fined and suffered a tarnished reputation. Quantity: 1 digital cartoon(s).

Format
Image
Date created
2007
URL
http://natlib.govt.nz/records/23238765
Related subjects
Glaxo Laboratories (N.Z.) / Nutrition / Evaluation / Research / New Zealand / Deceptive advertising / Ribena (Trademark)

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