Matariki, commodity culture, and multiple identities

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Title

Matariki, commodity culture, and multiple identities

Content partner

University of Waikato

Collection

ResearchCommons@Waikato

Description

The event known as Matariki, the rising of the Pleiades in winter, which Māori take as the mark of the beginning of a new year, was not a strong feature of the wider public sphere for most of the 20th century. Since 2001, however, when Te Taura Whiri, the Māori Language Commission, published an explanatory booklet with the aim of reviving interest in Matariki as an aide to the maintenance of te reo, it has been promoted by several quasi-governmental institutions, especially the national museu...

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Format

Research paper

Research format

Conference item

Date created

2011

Creator

Hardy, Ann

URL

https://hdl.handle.net/10289/6336

Related subjects

Matariki / New Zealand

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This article has been published in proceedings of the Australian and New Zealand Communication Association conference: Communication on the edge 2011. It is licensed under the Creative Commons Attribution-Share Alike 2.5 Australian License.

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