Influence of non-technical elements on the choice of and engagement with social media platforms: Culture and religion and their impact on how young Saudi adults use social media

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Title

Influence of non-technical elements on the choice of and engagement with social media platforms: Culture and religion and their impact on how young Saudi adults use social media

Content partner

University of Otago

Collection

Otago University Research Archive

Description

This thesis explores how young Saudi Arabian social media users engage with social media platforms in relation to their social, cultural and religious values. This thesis argues that these elements influence the users’ self-presentation, level of engagement, sharing practices, online identity, and even their community’s acceptance of certain media platforms, alongside the technical and aesthetic design of the platforms. This thesis argues that these non-technical aspects of user engagement ne...

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Format

Research paper

Research format

Scholarly text / Thesis

Thesis level

Masters

Date created

2016

Creator

Alnaghaimshi, Noorah

URL

https://hdl.handle.net/10523/6705

Related subjects

social media platforms / religion / culture / collectivism / Saudi Arabia

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