Research paper

Influence of non-technical elements on the choice of and engagement with social media platforms: Culture and religion and their impact on how young Saudi adults use social media

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Title
Influence of non-technical elements on the choice of and engagement with social media platforms: Culture and religion and their impact on how young Saudi adults use social media
Content partner
University of Otago
Collection
Otago University Research Archive
Description

This thesis explores how young Saudi Arabian social media users engage with social media platforms in relation to their social, cultural and religious values. This thesis argues that these elements influence the users’ self-presentation, level of engagement, sharing practices, online identity, and even their community’s acceptance of certain media platforms, alongside the technical and aesthetic design of the platforms. This thesis argues that these non-technical aspects of user engagement ne...

Format
Research paper
Research format
Scholarly text / Thesis
Thesis level
Masters
Date created
2016
Creator
Alnaghaimshi, Noorah
URL
https://hdl.handle.net/10523/6705
Related subjects
social media platforms / religion / culture / collectivism / Saudi Arabia

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