Research paper

Promoting Rural Entrepreneurship for Sustainable Tourism Development: The Case of Battambang, Cambodia

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Title
Promoting Rural Entrepreneurship for Sustainable Tourism Development: The Case of Battambang, Cambodia
Content partner
Auckland University of Technology
Collection
Tuwhera
Description

Entrepreneurship in rural tourism has become an area of focus as it is a means to achieve sustainable rural development. The purpose of this study is to explore how tourism entrepreneurship could be encouraged in a rural community with suppliers, namely farmers and existing entrepreneurs. Taking a qualitative study approach, this study aims to gain insights of the current tourism entrepreneurship climate of one of Cambodia’s remote areas in Battambang, and to identify viable development strat...

Format
Research paper
Research format
Thesis
Thesis level
Masters
Date created
2019
Creator
Tep, Leakhena
URL
https://openrepository.aut.ac.nz/handle/10292/13014
Related subjects
Rural Tourism / Tourism Entrepreneurship / Rural Tourism Entrepreneurship / Rural Entrepreneurship

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