Understanding the value chain imperatives for new technology implementation : an Australian R&D case

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Title

Understanding the value chain imperatives for new technology implementation : an Australian R&D case

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Description

This paper explores prospects for capturing value from cooperative research efforts along a whole value chain with a focus on an Australian beef industry case. Overlapping value chain characterisation and business model concepts are used to envision the impact of a new technology at each link point and to consider conditions that favour its adoption. This leads to a discussion of three scenarios. Proactive scenarios emerge when revenue and/or costs are beneficially changed. Three neutral scen...

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Other

Date created

06 Dec, 2017

Creator

R Beckett / Ross Chapman

URL

https://figshare.com/articles/conference_contribution/Understanding_the_value_chain_imperatives_f...

Related subjects

Value chain / Business model / Technology / Implementation / Innovation and Technology Management / Technology management / Innovation management

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