Exploring the attitudes of Chinese tourists towards adventure tourism in Queenstown, New Zealand

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Title

Exploring the attitudes of Chinese tourists towards adventure tourism in Queenstown, New Zealand

Content partner

SIT (Southern Institute of Technology)

Collection

Research Bank

Description

The purpose of this research is to explore the attitudes of Chinese tourists towards adventure tourism in Queenstown, New Zealand. The research questions raised are as follows: 1. To identify how likely Chinese tourists are to participate in particular adventure tourism activities, 2. To determine how Chinese tourists perceive the level of risk of different adventure tourism activities in Queenstown, 3. To explore what motivates Chinese tourists to participate in adventure tourism in Queensto...

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Format

Research paper

Research format

Master Dissertation

Thesis level

Masters

Date created

2019

Creator

Li, Wenli (Lily)

URL

https://hdl.handle.net/10652/5474

Related subjects

Queenstown (N.Z.) / New Zealand / adventure tourism / tourism / Chinese tourists / tourists / attitudes / surveys / Commerce, management, tourism and services

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