Profiling the novel plant-based meat alternative category: Consumer affective and sensory response in the context of perceived similarity to meat

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Title

Profiling the novel plant-based meat alternative category: Consumer affective and sensory response in the context of perceived similarity to meat

Content partner

Massey University

Collection

Massey Research Online

Description

Plant-based meat alternatives (PBMAs) are increasingly popular and may contribute towards reduction of negative environmental impacts associated with the meat industry. Inferior sensory characteristics of PBMAs, compared to conventional meat products, remain a barrier for uptake of these products. This study aimed to profile a wide range of PBMAs for perceived similarity to meat, consumer liking, emotional response and sensory experience, and to determine consumer drivers of liking for this p...

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Format

Research paper

Research format

Journal article

Date created

2024-07

Creator

Giezenaar C / Orr R / Godfrey AJR / Maggs R / Meika F / Hort J

URL

https://hdl.handle.net/10179/70212

Related subjects

Consumer study / Emotional response / Liking / Plant-based meat alternatives / Product acceptance / Sensory attributes / Consumer Behavior / Humans / Adult / Male / Female / Food Preferences / Middle Aged / Taste / Young Adult / Meat Products / New Zealand / Adolescent / Aged / Meat / Emotions / Meat Substitutes

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(c) 2024 The Author/s

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