#BimboTok: a critical discourse analysis of hyper-feminine bimbo identities on TikTok

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Title

#BimboTok: a critical discourse analysis of hyper-feminine bimbo identities on TikTok

Content partner

The University of Auckland Library

Collection

ResearchSpace@Auckland

Description

This study adopts a multimodal approach to critical discourse analysis to unpack the discourses embedded in the performance of hyper-feminine bimbo identities on TikTok. Guided by a social semiotic approach to language, this study analyses a corpus of 16 short-form videos published by self-proclaimed ‘bimbos’ on TikTok, focusing on the lexical and iconographical choices of these texts and how they function contextually to signal broader discourses. This analysis reveals that TikTok influencer...

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Format

Research paper

Research format

Journal article

Creator

Sandall, Honor

URL

https://hdl.handle.net/2292/70472

Related subjects

4701 Communication and Media Studies / 47 Language, Communication and Culture / 16 Studies in Human Society / 19 Studies in Creative Arts and Writing / 20 Language, Communication and Culture / 3605 Screen and digital media

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